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Time Dependent Measures of Perception in Sensory Evaluation
April 10, 2017Tracey Sanderson & Tracey Hollowood author Chapter in new Sensory Evaluation Book February saw the release of a new text for Sensory Scientists. Time Dependent Measures of Perception in Sensory Evaluation (edited by Joanne Hort, Sarah Kemp and Tracey Hollowood, 2017) explores the techniques available to assess how our experience of products...
Sensory Dimensions at The Insights Show
March 17, 2017Sensory Dimensions at The Insights Show Pam Beyts went along to the Insights Show at Kensington Olympia last week. The show is the place to meet research providers and see new techniques and ideas for the first time. As well as making her way around the 100 or so exhibition stands, Pam attended a few of the conference presentations. Of special...
Pangborn Sensory Science Symposium 2017
March 13, 2017We are very excited to be attending this year’s Pangborn Sensory Science Symposium in Rhode Island. We will join friends, colleagues and experts from academia and industry for this four day event which includes an exhibition; conference, gala dinner and entertainment. Abstracts have been submitted for both poster and oral presentations. For...
SSG Workshop: Implicit Testing
January 19, 2017Sensory: Implicit Testing Monday, 6th February, 2017, 10:00 - 13:00 University of Reading, Park House IFST have announced their latest morning discussion meeting; exploring Implicit Attention testing and its developing use in sensory and consumer research. Implicit testing refers to techniques which seek to understand associations consumers...
Mary Jenner Joins Qi Statistics
December 13, 2016Mary Jenner joins Qi Statistics Our statistics colleagues at Qi Statistics have announced that Mary Jenner, previously principal statistician at Astra Zeneca, has joined the team. You can read more about Mary in the latest Qi Newsletter as well as details of their upcoming classroom training courses in 2017, which are now available to attend...
Camp Mohawk
December 05, 2016Camp Mohawk November 18th Last month our team in Reading spent a day volunteering at Camp Mohawk, a day centre for children and young people with special needs. It provides a safe space for children to play, socialise and learn. We had a busy, but rewarding day of activities and DIY, including re-decorating the staff office, moving an activity...
Just a load of Blaa...
September 02, 2016We are very excited to be supporting University College Dublin to run the largest Central Location Test ever! This large scale consumer product test will take place at the world famous Waterford Harvest Festival in early September. Consumers will be asked to give their view of three samples of Blaa. Blaa is a very soft white bread bun (roll).