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Did you go Dry for January?
January 31, 2020What did people drink instead? Surprisingly, only 15% turned to alcohol-free versions of their usual drinks (non-alcoholic beer, wine, gin etc), instead choosing to substitute with water, soft drinks and tea or coffee. This may have been part of a strategy to save money as alcohol-free drinks and mocktails can be quite pricey, or maybe a way...
Sensory Dimensions at SCS Formulate
November 18, 2019Sensory Dimensions attended the Society of Cosmetics Scientists (SCS) Formulate Exhibition last week in Coventry along with many other representatives from the personal care and cosmetics industry. Sustainability was undoubtedly the key focus with ingredient suppliers, product manufacturers and formulation service providers presenting new and...
Sustainable Packaging Solutions
November 06, 2019The packaging sector continues to be firmly in the spotlight as the long term ecological implications of plastic use becomes more apparent. Globally, consumer pressure is intensifying on governments, manufacturers and retailers to initiate change towards packaging that reduces reduce plastic waste. The consumer is increasingly discerning about the...
The Future of Sensory Science
August 06, 2019Pangborn 2019 was full of inspiration and ideas about how Sensory Science can continue to evolve and embrace new and innovative techniques to move the field forward. Increasingly consumers are craving a personal experience from their products so it is more important than ever that sensory science understands consumer attitudes and how...
Personalising the Consumer Experience
July 08, 2019Today's consumer is seeking new and innovative products that have the scope to provide a truly personal experience. The trend towards personalisation and customisation is not a new one - Mini was the first car manufacturer to allow bespoke selection of interior and exterior design features and the same principles now apply to design of jackets...
Sit Down and Enjoy your Food!
June 24, 2019It appears that what your mother told you is actually true – you taste your food more when you sit down to eat it. Research published in the Journal of Consumer Research shows that how we enjoy and taste food is affected by whether we are sitting down or standing up. Cited in Science Daily, Dr Dipayan Biswas, professor of Marketing at the...