Sugar Reduction: The Challenging Necessity

August 11, 2016

Sugar Reduction - the challenging necessity by Melvin Jay, Gunna Drinks Sugar reduction has become a challenging necessity. A necessity because high sugar consumption combined with sedentary lifestyles means Western populations are now faced with a life threatening and economically harmful obesity epidemic. Challenging because humans seem to...

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IFST Sensory Group Conference Summary

June 22, 2016

Global, Ethical and Safe: Challenges and Solutions for Modern Sensory and Consumer Science The long awaited annual SSG Conference took place on Thursday 16th June. Held in the SCI building in London, this year’s meeting set out to explore the challenges for Sensory and Consumer Researchers brought about by globalisation of brands and ethical...

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Best Practice in Cosmetic Claims by Steve Barton

May 26, 2016

A summary from “Science in a Bottle” Organised by The Society of Cosmetic Scientists Steve Barton, Skin Thinking Ltd. Immediate Past President SCS There are areas of product marketing that still rely purely on creative wording.  "Puffery" is exempt from the need for proof, though it hasn’t stopped someone asking if a certain drink does...

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Just about Right Scales and Penalty Analysis

April 14, 2016

JAR Scales and Penalty Analysis Product development and marketing teams are often facing a common problem. How do we identify those ‘must have’ attributes in our products? How can we know which ones to dial up or down to increase preference? What is the optimum level of an attribute? Just about Right (JAR) scales are commonly used in...

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What have we been up to...

March 23, 2016

We have had a very busy few months at Sensory Dimensions and thanks to an incredible effort from our team, we successfully ran over 70 studies between last November and January this year! We have been testing a diverse range of products from pet food to sparkling wine, toothpaste to pastries, soups to recipe ingredients... We continue to...

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Rapid Methods Paper

January 26, 2016

Summary Rapid profiling techniques are gaining in popularity as Sensory and Consumer researchers try to reduce the time and cost associated with running conventional descriptive analysis. The most widely discussed Rapid Methods are Free Choice Profiling, Flash Profiling and Napping. Most of the time spent in QDA based descriptive profiling is...

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